As a certified licensee for the Leone Resource Group, The SMG Group holds the exclusive mandate to train its phenomenally successful Secrets to Whole Brain Selling®, Whole Brain Selling Mastery®, Whole Brain Leadership and Winning Account Management Strategy (WAMS) global programmes in the Middle East, Central Asia, Asia Pacific and Africa regions.
Company founder and CEO, Michelle Strydom, has been entrusted by Ray Leone himself, the brains and creator behind these four winning programmes – all of which have unlocked tremendous value and huge financial results for clients in over 50 countries – to run all his training courses as his sole licensee in the Middle East, Central Asia, Asia Pacific, and Africa regions – only the second outside the USA. Having personally been the client to the guru himself – Ray Leone for a decade – Michelle had the opportunity of really interrogating the programmes.
Having implemented these programmes with staggering results in her 17-year-long global sales and retention career, Michelle has first-hand experience of their life-changing outcomes.
She repeatedly emerged as the top sales performer and smashed her sales targets when she entered her career in sales. When leading sales teams in different countries for a FTSE-listed organization, she took their closing average from 20% to 65% in just one year, whilst simultaneously improving the company’s retention rate from 88% to 97%.
With a successful 20-year sales and retention career behind her – which includes leading multi-cultural global sales and retention teams at executive board level for eight years – Michelle is looking forward to imparting these incredibly successful, tried and tested skills to other business leaders and their teams.
Very few trainers have actually started as a seller, before evolving into a global sales director and director of strategic client partnerships (key account management) at executive level as Michelle has.
As an officially-accredited coach, Michelle possesses unmatched on-the-job sales, retention and leadership skills, with an intimate knowledge of the negotiation, business and leadership challenges sellers, leaders, and key account managers experience on a daily basis, having held all three hats.
The SMG Group’s value – delivering “real-time” results.
The SMG Group is not an all volume-based training company that trains anything and everything. Instead, we customise bespoke training solutions that deliver a measurable impact on your bottom line.
We also don’t follow a cookie-cutter “one-fits-all” approach but rather focus on very specific practical remedies and solutions that are tailored to fit the client’s pain points and objectives.
The SMG Group clients deal solely with Michelle from day one – not a BDM (business development manager), facilitator, consultant or hired academic trainer.
Furthermore, clients who sign up to The SMG Group on a retainer basis will enjoy unlimited access to Michelle to assist them with “real business opportunities” – be it a presentation they’re preparing for, a deal they’re trying to close, or a client they’re seeking to retain.
As a certified Whole Brain Selling® and Whole Brain Leadership trainer and WAMS coach, clients have the opportunity for Michelle to become an extension of their leadership, key account management and sales team – an advisor, trainer and trusted friend rolled into one.
This opportunity will embed real value in the client’s real-time business operations, from securing and preserving key talent, to preparing client pitches, closing key deals, and retaining key clients.
The Group’s takeaway value doesn’t end there. Once on board, you’ll also enjoy full access to:
- An online sales university for constant refreshers on what was previously learnt during the initial sales training sessions.
- Unlimited specialist back-up and global support from the founders of the training programmes.